About

Steamroller exists to breathe life into stories, characters, and experiences in visual, physical, and virtual spaces. Each project that comes our way, be it a game, a film, or a theme park ride, exists in its own universe. It is our job to bring this multiverse to life. Our animators build believable characters and whole worlds in a multitude of universes, while our developers manipulate the rules of perception to transport you to a new definition of reality. We relish the opportunity to bring our clients’ universes to life while also developing our own stories.

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Matthew Yan

Steamroller Studios / Matthew Yan

Matthew Yan

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Competitive Intelligence Analyst

San Francisco, CA

AuthorDigital – Maple Valley, WA (Remote)

-Competitive Intelligence Consultant (Contract): August 2019-Present

● Consulting indie games studio led by industry veterans by conducting market research,
game evaluation, and competitive analysis for mobile products currently under
development — with a focus on creative solutions for distinguishing products in terms of
features: specifically live-ops, social systems, and monetization.

 

Netease NA – San Francisco, CA

-Competitive Intelligence Analyst: October 2017-April 2019

● Provided comprehensive product and market insights/analysis for success/failure factors
for multiple titles across Mobile, PC, and Console.
● Using app analytics data ( AppAnnie, SensorTower) alongside other performance data
( Sullygnome, Steamcharts, etc.) to provide general and targeted competitor product
breakdowns, as well as to gauge internal product performance and improvement factors.
Heavy focus on core gameplay, retention systems, monetization, live-ops, and applying
theories of game feel to further analysis and provide guidance to development teams.
● Supported QA in identifying and reporting UI, language, and technical issues to
development teams, and UX Research team by supervising interviews, A/B testing, and
in-home studies

 

Netease NA – San Francisco, CA

-Product Team Intern: June 2017-August 2017

● Assisted Product Manager in timeline management, budgeting, and general task
completion for product live-ops. Specifically for the titles Tome of the Sun and Eternal Arena
● Conducted asset delivery by working with art team to draft UI mockups for in-game events,
and with the community team to draft social media promotions

Skills

  • Google Drive Suite
  • JIRA
  • Microsoft Excel (Intermediate)
  • Microsoft Office Suite

Education

September 2013 - May 2017

B.A. Anthropology / Film, TV, Interactive media at Brandeis University

Experience

August 2019 - Present

Competitive Intelligence Consultant (Contract) at AuthorDigital

October 2017 - April 2019

Competitive Intelligence Analyst at Netease NA

June 2017 - August 2017

Product Team Intern at Netease NA

  • Technical
  • Updated 1 year ago

To contact this candidate email mkyanny1@gmail.com

Contact using webmail: Gmail / AOL / Yahoo / Outlook